BCBGMaxAzria was losing (-$80M) per year when we started the engagement. Company transformed to making +$20M within first year after implementing robust licensing and international distribution strategy. Connected BCBGMaxAzria ownership group to global distribution partners which enabled group to transform wholly-owned affiliates losing (-$35M) a year into profitable partnerships with industry-leading distributors. Partnered with ownership to successfully reposition and represent company during successful process of selling the company.
BCBG Max Azria
